Describe what to watch. Your agent monitors competitors every day.
Pricing changes, new ads, website updates, hiring signals. Tell CREAO once what matters and it watches every competitor on your list, on your schedule.
One sentence creates a monitoring agent that runs on its own. No dashboards to check. No alerts to configure.
CREAOComplete
Track Huel, AG1, and Ritual for pricing changes and new ads. Report to Slack weekly.
Competitor Intelligence ReportReady
- Huel changed subscription pricing by +8.3%
- Ritual launched 7 new Meta creatives
- Acme repositioned homepage messaging around speed
- Two competitors posted AI product roles this week
4 changes across 3 competitors · Delivered to #competitive-intel
What you can track
Point it at competitors, markets, or accounts. It watches and reports back.
Choose the signals that matter. CREAO turns them into scheduled reports and alerts.
Pricing Changes
Know the moment a competitor adjusts pricing, adds tiers, or runs promotions.
Ads & Creatives
Track new ads across Meta, Google, and social as they launch.
Website & Landing Pages
Catch messaging shifts, page restructures, and positioning changes.
Changelogs & Product Updates
See what competitors are shipping and how fast they're moving.
Documentation Changes
Spot new features, deprecations, and API shifts as they publish.
Hiring, Funding & Partnerships
Read the strategic signals behind the product moves.
Track New Balance, On Running, and Hoka across pricing, ads, drops, and retail expansion. Weekly.
G
Competitive Intelligence Report. Week of May 1914 changes across 3 brands
On Running raised Cloudsurfer $15 and launched 3 new premium colourwaysAlert
on-running.com · Detected 6h ago
New Balance dropped $15 across Wool Runner, permanent reductionNew
allbirds.com · Detected 1d ago
Hoka activated NYC Marathon race campaign, 12 new editorial linksChange
hokaoneone.com · Detected 2d ago
💬Delivered to Slack #competitive-intelEvery Monday 8am
What would you like me to do next?
Brief the pricing team
Review our campaign calendar
Brief exec team
Ask a follow-up question...
Create agent
How it works
Three steps. Then it runs without you.
1
Describe what to watch
Tell CREAO which competitors to track and which signals matter: pricing, ads, website changes, hiring, product updates.
2
Your agent starts running
CREAO builds a monitoring agent and begins checking on the schedule you set. Daily, weekly, or custom.
3
Intelligence lands where you work
Structured reports arrive in Slack, Teams, Gmail, or Sheets. No dashboards to log into.
CREAO is your AI Super Agent. Describe what you need, it builds an agent and runs it.
Integrations
Connects to the tools you already use.
Firecrawl
Google Sheets
Gmail
Slack
Google Search ConsoleAll integrations connect via OAuth or API key. Your data stays in your accounts.
What other agents can you create?
Your monitoring agent gathers the intel. These agents act on it.
Turn signals into assets your team can use right away.
Sales Enablement
competitor-ad-scanner
vs. On Running — Battle CardUpdated 2h ago
Their pitchPerformance running engineered in Switzerland.
Our counterSame performance. Half the price. No status markup.
We win whenPrice sensitivity is high. Win
Watch outFederer partnership. Strong pull. Monitor
Strategy
competitor-changelog
Competitive SWOT — May 2026Live
Strengths
Best sustainability story
Lower price than On Running
Weaknesses
Limited trail running range
Smaller wholesale footprint
Opportunities
New Balance exiting key wholesale accounts
REI expanding sustainable buys
Threats
On Running raised $200M
Hoka entering lifestyle
Pricing Strategy
competitor-hiring-signal
New Balance dropped $15 — Response options3 options
1
Hold price, lean into premium
Their cut signals margin pressure. Turn it into a confidence play.
Recommended
2
Match on entry model only
Protect top of funnel without touching flagship margin.
3
Counter with a bundle
Same price, more value. Add a sock or care kit.
Your competitors moved this week. Did you notice?
Describe what to watch. Your agent handles the rest.
Frequently asked questions
What is competitor monitoring?+
Competitor monitoring is the practice of systematically tracking your competitors' pricing, advertising, website changes, product updates, and strategic moves. Instead of manually checking competitor websites, an automated monitoring agent watches for changes and alerts you when something shifts.
What should I monitor about my competitors?+
The most valuable signals to track are pricing changes, new ad creatives across search and social, website and landing page updates, changelog and product updates, documentation changes, and strategic signals like hiring patterns, funding rounds, and partnerships.
How does AI competitor monitoring work?+
You describe what you want to watch in plain language. An AI agent is created that runs on a schedule you set, checks for changes, and delivers structured reports to Slack, Teams, Gmail, or Google Sheets with what changed, when, and what it means.
How is this different from Google Alerts?+
Google Alerts monitors news mentions. Competitor monitoring tracks direct changes to competitor properties like pricing pages, ad libraries, product changelogs, documentation, and hiring boards. It structures the output into actionable intel rather than raw links.
Describe what to watch. Your agent monitors competitors every day.
Pricing changes, new ads, website updates, hiring signals. Tell CREAO once what matters and it watches every competitor on your list, on your schedule.
One sentence creates a monitoring agent that runs on its own. No dashboards to check. No alerts to configure.
CREAOComplete
Track Huel, AG1, and Ritual for pricing changes and new ads. Report to Slack weekly.
Competitor Intelligence ReportReady
- Huel changed subscription pricing by +8.3%
- Ritual launched 7 new Meta creatives
- Acme repositioned homepage messaging around speed
- Two competitors posted AI product roles this week
4 changes across 3 competitors · Delivered to #competitive-intel
What you can track
Point it at competitors, markets, or accounts. It watches and reports back.
Choose the signals that matter. CREAO turns them into scheduled reports and alerts.
|Firecrawl:#E8521E:Crawling pricing, new arrivals, ads, and retail pages across all 3 competitor brands
Perplexity:#0E918C:Pulling competitive changes with priority and strategic impact scoring
Ads & Creatives
Track new ads across Meta, Google, and social as they launch.
Website & Landing Pages
Catch messaging shifts, page restructures, and positioning changes.
Changelogs & Product Updates
See what competitors are shipping and how fast they're moving.
Documentation Changes
Spot new features, deprecations, and API shifts as they publish.
Hiring, Funding & Partnerships
Read the strategic signals behind the product moves.
Track New Balance, On Running, and Hoka across pricing, ads, drops, and retail expansion. Weekly.
G
Competitive Intelligence Report. Week of May 1914 changes across 3 brands
On Running raised Cloudsurfer $15 and launched 3 new premium colourwaysAlert
on-running.com · Detected 6h ago
New Balance dropped $15 across Wool Runner, permanent reductionNew
allbirds.com · Detected 1d ago
Hoka activated NYC Marathon race campaign, 12 new editorial linksChange
hokaoneone.com · Detected 2d ago
💬Delivered to Slack #competitive-intelEvery Monday 8am
What would you like me to do next?
Brief the pricing team
Review our campaign calendar
Brief exec team
Ask a follow-up question...
Create agent
How it works
Three steps. Then it runs without you.
1
Describe what to watch
Tell CREAO which competitors to track and which signals matter: pricing, ads, website changes, hiring, product updates.
2
Your agent starts running
CREAO builds a monitoring agent and begins checking on the schedule you set. Daily, weekly, or custom.
3
Intelligence lands where you work
Structured reports arrive in Slack, Teams, Gmail, or Sheets. No dashboards to log into.
CREAO is your AI Super Agent. Describe what you need, it builds an agent and runs it.
Integrations
Connects to the tools you already use.
FirecrawlGoogle SheetsGmailSlackGoogle Search ConsoleAll integrations connect via OAuth or API key. Your data stays in your accounts.
What other agents can you create?
Your monitoring agent gathers the intel. These agents act on it.
Turn signals into assets your team can use right away.
Sales Enablement
competitor-ad-scanner
vs. On Running — Battle CardUpdated 2h ago
Their pitchPerformance running engineered in Switzerland.
Our counterSame performance. Half the price. No status markup.
We win whenPrice sensitivity is high. Win
Watch outFederer partnership. Strong pull. Monitor
Strategy
competitor-changelog
Competitive SWOT — May 2026Live
Strengths
Best sustainability story
Lower price than On Running
Weaknesses
Limited trail running range
Smaller wholesale footprint
Opportunities
New Balance exiting key wholesale accounts
REI expanding sustainable buys
Threats
On Running raised $200M
Hoka entering lifestyle
Pricing Strategy
competitor-hiring-signal
New Balance dropped $15 — Response options3 options
1
Hold price, lean into premium
Their cut signals margin pressure. Turn it into a confidence play.
Recommended
2
Match on entry model only
Protect top of funnel without touching flagship margin.
3
Counter with a bundle
Same price, more value. Add a sock or care kit.
Your competitors moved this week. Did you notice?
Describe what to watch. Your agent handles the rest.
Frequently asked questions
What is competitor monitoring?+
Competitor monitoring is the practice of systematically tracking your competitors' pricing, advertising, website changes, product updates, and strategic moves. Instead of manually checking competitor websites, an automated monitoring agent watches for changes and alerts you when something shifts.
What should I monitor about my competitors?+
The most valuable signals to track are pricing changes, new ad creatives across search and social, website and landing page updates, changelog and product updates, documentation changes, and strategic signals like hiring patterns, funding rounds, and partnerships.
How does AI competitor monitoring work?+
You describe what you want to watch in plain language. An AI agent is created that runs on a schedule you set, checks for changes, and delivers structured reports to Slack, Teams, Gmail, or Google Sheets with what changed, when, and what it means.
How is this different from Google Alerts?+
Google Alerts monitors news mentions. Competitor monitoring tracks direct changes to competitor properties like pricing pages, ad libraries, product changelogs, documentation, and hiring boards. It structures the output into actionable intel rather than raw links.